Sales & Product Trainer
About Denza
Denza is redefining premium electric mobility through cutting-edge technology, innovation, and premium design. As a forward-thinking brand, Denza is committed to creating intelligent, sustainable, and luxurious driving experiences that meet the needs of modern consumers.
With a vision to shape the future of mobility, Denza combines advanced engineering with exceptional craftsmanship to deliver vehicles that embody performance, elegance, and environmental responsibility.
As we expand into the Australian market, we are looking for passionate and driven individuals to join our team and help elevate Denza’s presence while inspiring customers to embrace a new era of electric mobility.
About The Role
We are seeking a confident, polished, and experienced Sales & Product Trainer (based in Melbourne Mulgrave office) to lead high-impact training sessions for DENZA. This role is critical in shaping the capabilities of our dealership network, with a focus on luxury product knowledge and high-end customer service standards. You will deliver both sales and technical training, and ensure our people are equipped to represent the brand with excellence.
This is a senior role — ideal for someone who brings automotive training experience, a structured and professional approach, and the ability to command a room.
Key Responsibilities
Training Delivery
- Deliver face-to-face and virtual training for dealership teams on both sales process and Denza’s premium vehicle range.
- Reinforce luxury service expectations and elevate the customer experience through structured, interactive training.
- Use role-playing, simulations, and technical walkarounds to bring concepts to life.
- Translate complex technical features into practical, customer-facing knowledge.
- Stay current with Denza’s product updates, connected tech, and premium offerings.
Training Content Implementation
- Roll out training content developed by the Learning and Development team.
- Prepare and adapt slides, handouts, videos, and technical aids for training use.
- Maintain consistency and quality in delivery across sessions.
- Contribute to updates of training materials to ensure accuracy and relevance.
Evaluation and Feedback
- Assess learning using quizzes, observations, and feedback tools.
- Provide clear, constructive coaching to help participants lift performance.
- Collect feedback and contribute insights to improve future training.
Collaboration and Reporting
- Liaise with internal stakeholders and dealership leaders to align on training priorities.
- Maintain attendance, performance, and feedback records.
- Share insights and contribute to the ongoing evolution of Denza’s training approach.
Key Requirements
- Tertiary qualification in Business, Education, Communications, Automotive, or a related field (or equivalent experience)
- Proven experience delivering both sales and product/technical training, ideally in the automotive sector.
- Experience in premium or luxury automotive brands is highly regarded.
- Strong facilitation and public speaking skills.
- Confident explaining key automotive concepts: EV platforms, hybrid systems, and
- intelligent driving tech.
- Competent with presentation tools (e.g., PowerPoint, Google Slides).
- Familiar with virtual training tools (Zoom, MS Teams).
- Comfortable using or learning Learning Management Systems (LMS).
- Professional, confident, and highly organised.
- Able to engage and motivate a wide range of learners.
- Holds high standards and encourages accountability in others.
- Bilingual in English & Mandarin would be highly regarded.
If you believe you are a good fit for the role, please don't hesitate to click on APPLY and submit your updated resume.
Why Join Denza
- Be part of the launch of a premium EV brand backed by BYD DNA.
- Shape the future of premium sustainable mobility in Australia and New Zealand.
- Work with an ambitious, agile, and values-driven team.
- Access to global innovation, tools, and resources.
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